Trust is as important as it is uncommon in today’s world.
From Photoshopped selfies, misleading advertising, to large-scale business scams, trust is in short supply.
In any relationship, the absence of trust results in uncertainty, insecurity and a grave sense of vulnerability. Despite being well-recognized as the foundation of all good relationships and effective management, statistics paint a dismal picture of the prevalence of trust: Forbes reports 70% of employees in the US are disengaged or without a connect to their workplace. The 2013 Edelman Trust Barometer also reported high global apathy regarding the ethics of the business world. (more…)