How To Market Yourself- The 1 Minute Sales Pitch

What is the first thing that comes to mind when you hear ‘Sales Pitch’? We usually picture an overeager Sales Rep giving a hyperbolic monologue about their product. Of course, that is not the impression you want to make when pitching yourself for a job. So, how does one pitch without sounding too ‘pitchy’? In the ‘golden days’ of Hollywood, aspiring writers flocked to LA and accosted producers wherever they could (including the elevator) to sell their ideas. With luck, they could hope for 60-90 seconds in front of their audience. The best could deliver a concise but exciting “pitch” in the brief moments between floors- that’s the origin of the “Elevator Pitch”.
Today, the elevator pitch is an impactful verbal endorsement of your personal brand that can supplement your resume and establish you as a deserving prospect for that dream job. (more…)

Becoming A Master Communicator

Becoming a Master Communicator

Should your resume talk about the strength of your communication skills? Do communication skills really matter? If so, why? Students working towards securing their first job and professionals looking for career advancement have contemplated this for many years.

The answer is yes! Communication skills form part of the assorted bouquet of soft skills. In an effort to make oneself job ready, we focus a tad too much on honing our core functional skills overlooking the development of soft skills. However, we painfully realize their significance when we are unable to, let`s say, articulate our functional skills during an interview or placement drive.

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